Santa Monica, California’s KCRW has launched a new show entitled the Guest DJ Project. Each show features 10-minute segments in which folks from the world of art and technology converse about the music that inspires them.

Juno director Jason Reitman, John Cusack, Conan O’Brien, and several others have already contributed. Future shows will feature Jason Schwartzman, Danny Devitto, Digg.com founder Kevin Rose, and more.

Those interested in hearing this outside of the California area should check out the station’s online music channel.